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CABLE-NELSON PIANO CO

Owned and controlled by the Everett Piano Company, South Haven, Michigan, (listed in this section). Cable-Nelson is the low-priced companion line to the Everett. Since 1905, over a quarter of a million Cable-Nelson pianos, bearing one of the most respected names in American piano manufacturing have been produced in the large Everett factory on the shore of Lake Michigan.



Historically, the story of the origin of Cable-Nelson begins in Chicago in 1903 when Fayette S. Cable, a distinguished leader in the piano industry at the turn of the century, purchased two well established Chicago piano companies: the Lakeside Piano Company and the Sweetland Piano Company. These were merged into the Fayette S. Cable Company.

Cable joined forces with H. P. Nelson in 1905 to form the Cable-Nelson Piano Company. Messrs. Cable and Nelson, widely planning for the future of the company, sought to locate it in a fine, smaller community where the tradition of building outstanding pianos could be generated among the local working force and the standards of quality and perfection in their concept of manufacture could be insured. After surveying numerous mid-western localities, they chose South Haven which had ideal industrial facilities. From the very inception of the Cable-Nelson Company, Fayette S. Cable set the course of the company's operation in the direction of producing exceptionally fine pianos made of carefully selected materials and crafted with superior workmanship. And, starting out in a new manufacturing plant designed and built for the express purpose of making pianos, Cable rapidly proved his theory that the musical public would quickly recognize the design, tone and durability of Cable-Nelson pianos.

Historically, the story of the origin of Cable-Nelson begins in Chicago in 1903 when Fayette S. Cable, a distinguished leader in the piano industry at the turn of the century, purchased two well established Chicago piano companies: the Lakeside Piano Company and the Sweetland Piano Company. These were merged into the Fayette S. Cable Company.

Cable joined forces with H. P. Nelson in 1905 to form the Cable-Nelson Piano Company. Messrs. Cable and Nelson, widely planning for the future of the company, sought to locate it in a fine, smaller community where the tradition of building outstanding pianos could be generated among the local working force and the standards of quality and perfection in their concept of manufacture could be insured. After surveying numerous mid-western localities, they chose South Haven which had ideal industrial facilities. From the very inception of the Cable-Nelson Company, Fayette S. Cable set the course of the company's operation in the direction of producing exceptionally fine pianos made of carefully selected materials and crafted with superior workmanship. And, starting out in a new manufacturing plant designed and built for the express purpose of making pianos, Cable rapidly proved his theory that the musical public would quickly recognize the design, tone and durability of Cable-Nelson pianos.

For the next two decades, the company prospered and produced fine grand and upright pianos that became proud possessions in homes all over the nation. In 1926, the Cable-Nelson Piano Company merged its plant, facilities and piano making with one of the greatest names in the American music industry, the Everett Piano Company, founded in Boston in 1883. When the two companies joined forces, the principle of product dependability at low cost was preserved in the Cable-Nelson line of pianos. And, through all of its history, the Cable-Nelson has represented one of this country's highest grades of pianos designed and built to be sold at a modest price to bring an excellent musical instrument to American families. Cable-Nelson cases are designed by William H. Cliagman of Grand Rapids, one of America 5 most noted furniture designers. From his drawing board in the center of the greatest furniture producing area of the country, Cliagman works in close association with the production engineering specialists at the South Haven plant. His objective always is freshness of design, together with lasting good taste and dignity. The Cable-Nelson is available in a variety of contemporary styles and light-to-dark finishes.

Cable-Nelson was a name so well established that it was to become the first rank of the piano industry on the strength of the excellence of its product and the high standard of its business policy. There was a wide and constant growing demand on the part of the average piano buyer for a thoroughly high-grade and player-piano of real musical excellence. This demand to which the Cable-Nelson Piano Co. had addressed itself from the very beginning of its career, both to supply it and to foster it. Its motto is "A real piano and a fair price." The remarkable growth of the company bears witnesses to the soundness of its policy and its success in carrying it out. Its instruments were distinguished by their fine tone quality, excellent work of case design and finish. Cable-Nelson pianos embodied the characteristics of best standards in the art of player construction. A piano-player mechanism is most responsive and musically adequate, and the tone quality just right for the best player results. The Cable-Nelson factory is one of the most attractively located in the trade, and the wonderful efficiency of its organization and equipment is the cause of general comment. The high financial and commercial standing of the company and the reputation and experiences

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